Webinar: Growing Positive Traffic Safety Culture - Changing Beliefs to Support Safer Behaviors.

Back by popular demand, North Dakota State University's Upper Great Plains Transportation Institute is hosting a webinar discussing Growing Positive Traffic Safety Culture: Changing Beliefs to Support Safer Behaviors on  Monday, September 29, 2025 at 12:00 p.m. Eastern Time (11:00 a.m. CT, 10:00 a.m. MT, 9:00 a.m. PT).

Presented by Dr. Kari Finley, research scholar and Director for the Center for Health and Safety Culture at Montana State University, this webinar will explore how beliefs shape driving behaviors and how to amplify protective beliefs to improve safety on our roadways. Attendees will learn strategies for changing traffic safety culture and obtain practical guidance to address risky driving behaviors. The session will also spotlight the Traffic Safety Culture Transportation Pooled Fund Program, which drives research, training, and the sharing of best practices to tackle culture-based traffic safety challenges nationwide.

Register here. Once registered, you will receive a Zoom meeting link to attend.

The Upper Great Plains Transportation Institute's Commercial Vehicle Safety Center serves as a point of contact for universities, law enforcement, and driver licensing agencies seeking assistance to establish partnerships to improve commercial vehicle safety and/or CDL compliance.