TRB Category: 

Shannon Roberts

Assistant Professor

Featured Projects

Research and Background

My area of research is Human Factors in transportation safety. Within this domain, I have three major research thrusts: (1) implementing driver feedback and training systems, (2) using computational models for data analysis, and (3) leveraging social influence for behavior change. With (1), I aim to design and test intervention programs that improve driving behavior. This research is highly relevant for vulnerable drivers as well as newer vehicle technology. In (2), I focus on applying techniques from other domains (e.g., agent based modeling and exponential graph modeling) to the area of transportation safety. The research done in (3) aims to use both social influence and social networking techniques to promote positive changes in driving behavior.

 I am also interested in exploring new areas such as studying and mitigating impaired driving, analyzing Human Factors issues within vehicle cyber security, and using data mining approaches to analyze textual data.

Contact Info

Shannon Roberts
Mechanical and Industrial Engineering Department, Marston 120F, 130 Natural Resources Way, University of Massachusetts
Amherst, Massachusetts

Research in Action


BS, Mechanical Engineering, MIT, 2009; MS, Industrial Engineering, University of Wisconsin Madison, 2011; PhD, Industrial Engineering, University of Wisconsin Madison, 2014


Roberts, S. C., Horrey, W. J., & Liang, Y. (2016). Measurement of driver calibration and the impact of feedback on driversí estimates of performance. Accident Analysis & Prevention, 88, 150-158.

Roberts, S. C., Ghazizadeh, M., & Lee, J. D. (2012). Warn me now or inform me later: Driversí acceptance of real-time and post-drive mitigation systems. International Journal of Human-Computer Studies, 70(12), 967-979.

Lee, J. D., Roberts, S. C., Hoffman, J. D., & Angell, L. S. (2012). Scrolling and Driving: How an MP3 Player and Its Aftermarket Controller Affect Driving Performance and Visual Behavior. Human Factors: The Journal of the Human Factors and Ergonomics Society, 54(2), 250-263.

Full Curriculum Vitae

Full Curriculum Vitae